Wasting time at all Discussing the night with yourself or with your partner about what to watch on Netflix is an obstacle. It burns people's time and goodwill, captures the creators of great interest, and leaves Netflix vulnerable to competitors who can solve the discovery. Netflix says that the average user spends 18 minutes a day making the decision.
Until now, Netflix was the latest artificial intelligence solution that offers customized recommendations. But this algorithm does not know what we are feeling at the moment, and what we have already seen elsewhere, and if we consider what another person wants with us, too.
Netflix this week introduced a new fundamental approach to its discovery: Shuffle button. Click on the show you want like The Office, and it will line up in a random loop. But this only works if you know what you really want to see, it's not a movie, it's not a linear string to watch in order.
Here are three more exciting, viable and profitable ways to Netflix (or Hulu or Amazon Prime Video or any of the major broadcast services) to get us to stop browsing and start chilling:
For the history of television broadcasting, people browse their way to what to watch. They turned on the tube, turned on some of the favorite channels, and jumped even if there was a show or movie that had already started. They did not have to choose between infinite choices, and they did not have to commit to starting from the beginning. We all have this pleasure in guilt that we will watch until the end when we stumble upon it.
Netflix can take advantage of this laziness and reuse the concept of channels so you can browse its catalog on demand in the same way. Imagine if Netflix created custom channels for animation, animation, comedy or history. Can organize continuous flows of selected cherry content, mixes classic episodes and movies, new releases related to current events, relevant seasonal videos, and the original Netflix titles you want to promote.
For example, the comedy channel can feature modern classic films such as the 40-year-old Virgin and Van Wilder during the day, two of the most important episodes of Arrested Development and Parks and Recreation in the afternoon, a recent film such as The Lobster Early, then cult hits out such a range as the Monty Python or Big Big Moth show in the late-night slots. Users who end one video can be played to the next, and those who may not start a personal favorite from the start may be happy to reach their peak.
Short film packages
There is a rapidly expanding population of pre-marital children before children are desperately looking for leisure after work. They are older or stable to go out every night, but they are not too busy with children who lack to stop.
But one major drawback in Netflix is that it may be difficult to get a satisfactory dose of entertainment in a limited time before you go to bed. A 30 minute TV show is very short. Many TVs are serialized at the present time, so it is incomprehensible or very clear to watch one episode, but sometimes you can not stay in touch. The movies are too long, so you end up getting tired if you can finish in one session.
Netflix can bridge this gap by combining three short films or so together in thematic groups ranging from 45 minutes to an hour.
Netflix can assign Originals and mix them with a large number of unused short clips that did not have a dominant distribution channel. They are often too long or prestigious to live on the web, but they are too short for television, and it is annoying to go look for a new one every 15 minutes. The whole point here is to limit browsing. Netflix can create groups related to different seasons, festivals, or world news moments, and recreate separate shavings on the go to fit viewers' directions or experiment with different coordinate angles.
They are often smart and decisive, providing a sense of culture and closure that is not provided by a television episode. If you feel drowsy, you can save another short, and there is a feeling of low commitment where you can skip anything short that does not hold you.
Night cooler water selection
One of the things we lost with video on demand are some of the times when everyone sees the same thing the same night and they can talk about it together the next day. We still get it through live sports, or prime tent showings sometimes like Game Of Thrones, or when a string falls to watch barks like Stranger Things. But Netflix has the ability to make those moments that stimulate conversation and loneliness.
Netflix can choose one piece of software per night for each region, or perhaps a film or a short arc of TV episodes or one of the short film packages I've suggested above and sticking them prominently to the home page. This Netflix Zeitgeist option will help you bypass the preferences of selective people that make them stumble in browsing by applying peer pressure such as, "Well, that's what everyone will see."
Netflix coordinators can choose the corresponding content for an upcoming holiday such as the Passover TV episode, showing a rerun-like movie like Dune or Clueless, classic selection from a just finished actor like Luke Perry in the original Buffy movie, or something related to a big event like Netflix Which is currently playing with the concert film Beyonce Coachella. Netflix can even allow brands or content studios to pay for the promotion of their content in the Zeitgeist slot.
Due to the high level of competition in the direct broadcast service, and the competition of all applications on the best catalog, it is not limited to the exclusive, but the specialty and discovery is what distinguishes them. These ideas can make Netflix a broadcast application where you can only play it to find something great, exposure to great shorts you never knew, or share a common community experience. Entertainment does not have to be a duty.