DTC's Daily Digest gives you the latest news on the fastest growing brands in the world. In today's edition: Jumia in Africa sees IPO success; Ro's price reaches US $ 500 million; Amsale launches DTC for brides.
Jumia in Africa sees IPO success
Despite the heavy losses, Jumia, which relies on Africa and focuses on e-commerce The IPO was a success. Last week, the company priced its IPO average, selling 13.5 million shares at $ 4.50 (£ 3.44) a share, valuing the company for less than $ 2 billion (£ 1.5 billion).
However, after listing on the New York Stock Exchange, Jumia shares closed at $ 25.46 (£ 19.47), up 75.6%. Analysts feel that although Jumia could have sold fewer shares at a higher price and maintained greater control over the company, the IPO was still successful.
The IPO results show that there is appetite in the US stock exchanges for high-tech companies that are still suffering losses. Gumia's position as Amazon Africa is a success factor here, as Amazon loses money for years before it becomes the center of power today. Moreover, Jumia has a strong presence in Africa, a continent of about 1.2 billion people, with tremendous growth potential.
Jumia will be a huge tool for African e-commerce centers that are looking to expand as well. With the continent being a complex mix of cultures, Jumia can help direct businesses build their customer base outside their home markets.
Ro's price is US $ 500 million
Venture capitalists have estimated direct telemedicine work for consumers Ro For $ 500 million (£ 382 million) with category B funding of $ 85 million (£ 65 million).
The new round of financing comes seven months after Ro – Widely known for men's brand Romanian, A cloud pharmacy for erectile dysfunction – I made addresses with Series 88 million (£ 67 million)
The company's large A series, led by FirstMark Capital, was used to launch and expand the second brand of digital health, zero, A treatment plan aimed at helping men and women quit smoking.
The most recent pumping of capital is likely to be used in part to support its third personal health brand, Rory, Funded for women's health products unveiled by the company last month. By targeting postmenopausal women, Rory offers six products, all available for purchase and delivered directly to the consumer.
Although the men's online health industry is still fairly young, Roe is competing in a rapidly evolving sector. chickpeas, One of the leading brands in space, similarly landed for large rounds of capital from major investors, and recently received a valuation of one billion US dollars (£ 760 million). Other companies competing for market participation include Numan, Manual and Thirty Madison.
Amsale launches DTC for brides
Amsale New York She gives her brides the ability to customize their clothes online And skip a boutique visit altogether.
By doing so, Amsale is courting the stunning and digitally-guided bride through a new consumer e-commerce platform that simplifies wedding dress selection using 3D images from the Home Style Library.
Shopping on the Amsale x You, you can choose from seven styles of bodice and seven silhouettes of the skirt, enter their measurements for each, add a belt when desired, and come out.
Although the options available at Amsale x are limited to the home collection group, the platform offers a great value offer for brides who do not want the nine to the usual usual nine to 12 months recommended in the usual shopping, dress-purchase, and change process Dress Up.
Amsale adds Infor to business software by enabling it to digitize. E-commerce platform that first appeared in December saw double sales every month.