Carolyn Aronson, the executive director and chief executive of The 10 Hair Care, talks about her career through entrepreneurship and begins as a hairdresser before realizing that there are needs in the hair care market that have not been met.
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Building a brand from scratch, especially in a competitive market such as the beauty industry, is not an easy task. Carolyn Aronson, the owner and CEO of Itcare 10 Haircare, talks about her experiences and struggles to establish her first business and how she prepared this experience to build 10 hair care products in one of the most unique beauty brands.
David Meltzer and Caroline discuss the challenges of being a woman in a male-dominated industry, and how she has used her passion for her hair to become one of the leading business women in the fashion and beauty industry.
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