Gemalto Digital Security announced on Wednesday (December 19th) that it will supply Intesa Sanpaolo, the Italian bank, with what it said was the first card without a Mastercard.
In a press release, Gemalto said it will test EMV for Biometric for Europe through a pilot program supported by Intesa Sanbao and MasterCard. Consumers can click on their card to any Point of Sale point of sale and then authorize the purchase using a fingerprint. Gemalto said it would provide a quick and convenient user experience for more advanced authentication for the cardholder. Cards do not require a battery because they are powered by the device. As a result, Gemalto said there were no restrictions on the number of card transactions.
"Consumers are rapidly recognizing the combined strength of non-contact technologies and biometric technologies to eliminate stress and stress from safe transactions," Bertrand Knopf, executive vice president of banking and payment for Gemalto, said in the press release. "We are delighted to work with Intesa Sanpaolo and Mastercard on another pilot project, this time bringing safety without the EMV card to the biometric sensor for consumers."
According to Gemalto, fingerprint authentication is part of the Intesa Sanpaolo digital transformation strategy. Fingerprint authentication removes restrictions on the value of non-contact payments, eliminating the need for consumers to enter a PIN or sign a paper-based receipt. Gemalto noted that this would result in a faster and safer withdrawal process. Traders can start accepting payments using the card as they work with EMV cards' final infrastructure.
The solution, tested by Intesa Sanpaolo and some of its 11.9 million customers, includes secure fingerprint registration in selected locations and the ability to register at home in the future. To ensure privacy, biometric data is stored on the same card, not bank servers, Gemalto noted.
"We are proud to have taken the first step to introducing the card in Italy, which provides consumers with clear and tangible benefits, after choosing to anticipate and facilitate the deployment of innovative technologies that work on people's day-to-day banking," said Intesa Sanpaolo Retail Manager Cinzia Bruzon. "The Intesa Sanpaolo-Mastercard pilot project, supported with the Mercury payment system, benefits from Gemalto's contribution as a global operator, providing technology behind the new biometrics and the tools to store a fingerprint on the chip."
The initial pilot of Intesa Sanpaolo will begin in Turin, Milan and Rome and is scheduled to last for 16 weeks.